Management Team

Fahad  Al Absi 
Founder

An entrepreneur with a seemingly endless wealth of knowledge in technology and considerable experience in Video On Demand for over a decade, Fahad Al Absi opted to indulge in the exciting field of Digital Out Of Home advertising from its infancy in the Middle East! In simple terms, establishing a pioneering company in this field, Synaxis Media.

Fahad founded what is now the largest Digital Out of Home company in the UAE. With a record breaking massive expansion of 200% in 2 years, he rolled out a massive operation successfully capturing 90% of the Abu Dhabi Market. In addition, Fahad built the largest High Definition Commercial LED screen in the MENA Region and Europe right here in the heart of the capital city, Abu Dhabi. He developed and helped in concept designs of new Digital Out Of Home products with much more to come.



Renaid Abdallah 
Managing Director

Hailing from Chicago, IL USA,  not only is she the hippest Managing Director you’ll ever meet, but she’s also a full-time humanitarian. She aided in the successful launch of MTV Arabia, while helping raise awareness for the plight of Palestinian refugees. She is a trainer of sales executives and a teacher at refugee camps. She elevates sales and put up schools. With her ten-plus years in advertising and marketing, Renaid aims to bring Synaxis Media to the forefront of the Gulf’s media industry while helping usher in world peace.




Bienvenido Alambra 
Creative Director

Bienvenido Alambra is a veteran in the Middle East advertising scene. He has been in the region for more than twenty years, and has worked on just about every kind of account and brand there is, from hotels to local tourism to cars to juices to curry powder sachets. In his two plus decades, he has come up with a myriad of memorable packaging designs, helped start up advertising agencies, managed design studios, get his works featured in newspapers and collected a cabinet-full of awards. In short, this accomplished Creative Director has done it all in Middle East…even watching a scud missile light up the midnight sky.